Experience:
2+ years of experience
Principal Duties & Responsibilities:
• Develop and execute comprehensive Amazon Search and Display campaign strategies
• Analyse and report on all campaign outcomes
• Focus on ACOS / ROAS along with driving sales and reducing wastage
• Budget management and forecasting
• Monitor the performance of advertising campaigns and drive activity to improve marketing KPIs
• Manage accounts to identify improvements across content, advertising, and product assortment to reach optimal ROI
• Strategic thinking, flawless execution, and insightful data analysis to identify areas of opportunity and deliver sales-driving initiatives
• Provide weekly / monthly sales and advertising analytics
• Keep updated with current marketplace ad trends
• Recommend improving performance by analysing Ad results and competitive data
Skills:
• Fluency with Amazon ad panel. Walmart / eBay ad management exposure would be added advantage
• 2+ years of direct experience with Amazon Advertising
• Fluent in Excel
• Good communications skills
• Needs to be a team player
• Exposure to tools like SKAI (Kenshoo), Sellozo, Pacvue, or Teikametrics would be an added advantage
Qualification:
Bachelor’s Degree