Experience:
4 to 6 years of experience

Requirements:

• Good knowledge of different digital marketing channels.
• Excellent knowledge of social media Listening and Analysis (Mandatory)
• Excellent understanding of digital marketing concepts and best practices.
• Hands-on experience with SEO/SEM, Google Analytics, and CRM software
• Good copywriting skills
• Knowledge of graphic designing tools
• Critical thinking and problem-solving skills
• Good time-management, interpersonal and communication skills.
• Knowledge of Salesforce Marketing Cloud will be an advantage.

Responsibilities:

• Stay up to date with the latest technology and best practices
• Measure ROI and KPIs
• Conduct research on market trends, brand audiences, competitors, and end-to-end consumer journeys to drive engagements and conversions
• Oversee all the company’s social media accounts
• Manage and improve online content, considering SEO and Google Analytics
• Monitor competition and provide suggestions for improvement
• Stay abreast of emerging digital tools and platforms, digital marketing trends, and new technologies, and share insights with the rest of the team.

Qualification:
Bachelor’s Degree in technology