Principal Duties & Responsibilities:
•Monitoring day-to-day operations of marketplace business units, including Amazon, Walmart and others.
•Overseeing marketplace brand stores, including store design and site
merchandising.
•Overseeing product page optimization, including proper SEO optimization and Keyword utilization.
•Ensuring that products have compelling content imagery and graphic that are on brand and highly converting.
•Manage Amazon A+ content development, updates and any changes needed.
•Overseeing product assortment including tactical implementation, item setup, content, imagery, and related functions.
•Maintain an excellent relation with various departments like Marketing, Merchandising and Copywriting.
•Ensuring strategic objectives are being met in alignment with company goals.
•Working closely with internal departments to ensure proper execution of
marketplace strategies including marketing, copywriting, photography, graphic design, and other departments.
•Track, measure, and report on the outcomes of marketing initiatives.
Qualifications & Skills:
•4 years of experience in digital marketing (Marketplace – Amazon, Walmart will be added advantage).
•Highly skilled in writing and editing content with attention to detail.
•Excellent in Oral and written communication skills.
•Proficient in Microsoft office.
•Bachelor’s degree, preferably in Business, Economics, or related fields.